Wednesday, February 16, 2005
the talking headless chicken
I am a headless chicken.
That occurred to me when I checked my web-based email to find a job alert from a PR-intensive executive search firm. Browsing through the opportunities before me, it finally hit me.
I am a headless chicken.
I quote one of the job descriptions, "The PR consulting market is rapidly growing and opportunities are present in the following areas: Information Technology and Financial Services/ Investor Relations". The alarm bell in my head went nuts. I have no "area".
No expertise. No niche market. No industry knowledge. No direction!
And Current Job ain't helping.
In all honesty, I've been aware of this issue for awhile now. Problem is, I can't just wake up one day and decide that I wanna do IT/PR or Financial PR. Wouldn't I have to try it to know? So this is where my (one of many) problem comes in.
Current Job at best gives me consumer PR experience. And that's stretching it. Publications production is interesting and it's valuable, and that's the reason why I'm sitting here.
But if I really wanna go into PR consulting, damn I gotta find my industry. I can leverage (if that's the word) on my B.Comp to get into Technology PR. Or, as intelligently suggested by Him, I could decide to do Financial PR and start reading his CFA books for leisure.
My personal issue is that I'm being idealistic. I wanna be able to make a clear, structured and informed decision as to the industry I'm interested in. But maybe Life doesn't work that way. Maybe I should take a chance, delve into something (if they'll hire me first, of course) and take it from there. Maybe I should have faith in myself that I can handle any industry.
Maybe I should try.
Because if I don't, I'll always be a talking headless chicken.
// posted by the commentator @ 12:13 am 
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